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On-Demand Webinar: Where Your Proposal Process is Going Wrong and What You Can Do About It

Most federal growth teams know something isn’t working in their RFP response process, but they’re not always sure what the real bottleneck is or how to fix it.

Hear from Drew Hartley (SVP Solutions Engineering, pWin.ai) and Marty Humm (VP Innovation, Shipley Associates), in a candid discussion on how to get an accurate picture of where your proposal operation stands, drawing on industry data from over 400 Shipley assessments of capture and proposal operations. They’ll cover what it takes to build a scalable, high-performing capture and response function, and how to bring in AI at the right stage without sacrificing the differentiated value story that wins contracts.

In this webinar, you’ll learn:

  • Why an objective, benchmark-driven win/loss diagnosis is essential, and how to close the proposal and capture gaps that most often hold win rates back.
  • What needs to be in place before you introduce AI and why skipping that groundwork leads to faster bad proposals, not better ones.
  • How purpose-built proposal technology works in practice across the full capture-to-submission arc, and where human judgment still has to lead.

Speakers

Drew Hartley

Drew Hartley

SVP, Solutions Engineering
pWin.ai

Drew Hartley's LinkedIn
Marty Humm

Marty Humm

VP, Innovation
Shipley Associates

Kelson Forsgren's LinkedIn