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Enter your key metrics to see your projected value by using

Adjust the values if you’d like to conduct a what-if analysis on the possible impact.



This ROI calculator was built in collaboration with Shipley using their industry expertise and pWin customer data.

Average pWin Improvements

On average, companies experience an 80% reduction in time to first draft from’s writing engine, which generates full drafts based on win strategy and past content.

On average, companies achieve a 20% higher win rate because writes with Shipley best practices and provides greater time for proposal refinement to generate more compelling content. Value Projection

These calculations show the projected business value assuming you keep the same amount of staff.

Time Saved per Proposal:
New Proposal Response Period:
Total Estimated Additional Revenue:

Embedded ROI Calculator form to HubSpot

Resources section


Enhancing RFP Fit Analysis: Traditional vs. AI-Assisted Approaches
On Demand

Watch this on-demand webinar to discover how AI can transform your RFP analysis.

Watch Now


Transforming Proposal Management with AI: Insights from Microsoft’s Proposal Center of Excellence
July 10, 2024; 1pm ET

In this upcoming webinar, discover practical experiences from Microsoft, enriched by and Shipley’s methodology and transform your proposal management process using AI.

Register Now

Webinar Integrating AI and Business Development
July 19, 2024; 10:00 am ET

This one-day workshop is tailored for business development leaders and proposal professionals who are exploring how to integrate AI into proposal development.

Register Now